A Flamin’ Hot Cheetos Movie Is Coming To Save Cinema

By Chris Evangelista/Feb. 22, 2018 3:00 pm EST

We may receive a commission on purchases made from links.

Montanez was a janitor at Frito-Lay when he came up with the idea for Flamin’ Hot Cheetos. Per Variety’s possibly aggrandized write-up of this true tale, Montanez’s invention transformed “the Frito-Lay brand into a pop culture phenomenon” and “disrupted the entire food industry in the process.” I don’t know how true that is (was the food industry really disrupted by some spicy chips?), but the fact of the matter is Montanez’s invention transformed him from a janitor into a corporate executive. That’s the type of inspiring, feel-good entertainment audiences can get behind.

This sounds like a nice counterpoint to The Founder, the McDonald’s origin story that revealed the founder of McDonald’s was actually kind of a jerk. My knee-jerk reaction to this film concept is to instantly say, “Thanks, but no thanks.” But I had a similar reaction when a “Facebook movie” was announced. That “Facebook movie” turned out to be The Social Network, which is kind of great. I guess what I’m saying here is never judge a Flamin’ Hot Cheetos movie by its bag. Flamin’ Hot will be penned by Lewis Colick, who also wrote October Sky.

What’s the Deal With Flamin’ Hot Cheetos?

“The ReviewGuy” gives Flamin’ Hot Cheetos five stars (!) and writes:

Let’s all be honest, if you’re here right now reading this you already know Hot Cheetos are delicious…Which is why I can tell you that you will not be disappointed with this product. I have ordered this several times and the product is always fresh and taste delicious. Unlike some of those store bought bags that are stale or have a small hole….On another note, be careful not to eat too many, these things can be potentially bad for you in large amounts!…Definitely enjoy them though. I know I will!

“Sassy Suzzy” provides another five star rating, writing:

“Too hot!”

“Elizabeth Carrasco” adds:

“These were shipped to my door on Valentine’s day. I had one HOTTTT valentine.”

“this is the best thing ever Frito Lay has ever invented, I love it so freaking much, I have to order it thru here because in my country they don’t sell it, but I’m so glad, they are amazing!!”

Wow. Huge if true.

“The Bag came ripped”